If you’re a hiring or HR manager, you know the race to acquire top talent is tight. Millennial and Gen Z candidates are more likely to job hop than their predecessors and review sites and social media empower them to weigh in on their interactions with employers like never before.
That’s why we think if you’re going to focus your efforts on improving the candidate experience, it’s best to ignore travel completely. Here’s why:
1. You get to keep everyone guessing
Sure, hiring isn’t what it once was, back when you could post your cousin Jed a letter to let him know that your Pa is hiring workers in the orange grove and the job is his as long as he can make his way to California in time for the first harvest. The good news is, you can bring a similar level of confusion and uncertainty into the modern era by sending candidates a screenshot of a flight and hotel itinerary and wishing them luck. Everyone involved gets to be on tenterhooks about whether things will go according to plan.
2. You get to see how badly they want it
Classic interview technique: A candidate walks into your office and the first thing you do is slam your hands down on the desk, look that person in the eye and bark, “How bad do you want this?” But maybe that’s coming a little too late in the process for you. A better way to grasp early on how badly a candidate wants the position is by forcing them to participate in a 30-message-long, four-person email chain to select flights and hotel rooms. If they stick around through that process, they must really want the job.
3. You get to add an element of surprise to the process
Who doesn’t long for the unexpected? Nobody, that’s who. We’re partial to the kind of surprises that involve cake or balloons, but you can easily incorporate one or two into the travel booking and expense process. You simply make it difficult to understand across all parties how much is budgeted for candidate travel and then ensure the paying and expensing process is super slow and confusing. The real bonus comes if your candidate has to pay for over-budget travel out of their own pocket and then is left in the dark about who to send the expense report to or when they’ll be paid. Won’t they be surprised!
4. You get to take your time
A wise sage once said: Good things take time. If that’s true, then think how much your organization benefits from processes that take your time, the candidate’s time and a whole bunch of other peoples’ time. Add that up across all of your organization’s hiring activities and it’s got to amount to a whole lot of good… Right?
Of course, if you’ve read this far and you’re not convinced you should ignore travel in the hiring process, then Pana is here to help. Reach out to us to learn more about how you can improve the experience of your candidates through live budgeting, central billing, online concierge and more.